Predictive analytics

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Robust predictive models powered by detailed historical data

Opta have built and used predictive metrics for many years, with our content and models used by those working in media to inform debate and by brand and commercial partners for sponsored content. 

Through our consistent, detailed data covering multiple seasons, we're able to build robust predictive models that take multiple factors into account. Whether for tournament previews, to engage with betting customers or to generate debate on social, Opta are uniquely positioned to provide accurate predictions for multiple competitions.  

Our expert team of experienced data editors can guide you in how to get the best value from this predictive content. They also provide other forms of supporting content, including one-line data-driven facts and data-rich match preview packs that can be used across communication channels to engage with new and existing audiences.

Watch our World Cup 2018 predictions:

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