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Die Welt enrich their coverage of German Sport

Die Welt enrich their coverage of German Sport
Client

Die Welt

Opta and Omnisport help newspaper to further engage fans in the Bundesliga and Formula 1

German newspaper Die Welt were looking to modernise their content to engage their millions of readers in their sports coverage.

By partnering with Opta and Omnisport, Perform's video and editorial business, Die Welt were able to enrich their coverage of some of Germany’s most popular sports competitions, including the Bundesliga and Formula 1.

Opta and Omnisport’s broad product suite, including data, editorial content, videos, widgets and live tickers were optimised to produce unique content to be utilised across Die Welt’s digital and print platforms. This included four page round-up pieces and fact files for the Bundesliga as well as detailed topic and roundup papers which were delivered pre and post each F1 race.

Thanks to Opta’s 360 degree data support, Die Welt were able to produce insightful and engaging content to keep their large reader base in touch with their favourite sports.

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Project goals

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Utilise Opta and Omnisport products to help drive innovation on their digital platforms

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Create compelling and original editorial content to engage fans

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Offer increased insights for readers across a number of different sports

Our approach and services

Opta data powers the biggest and best sport experiences across all kinds of industries. Our expansive and innovative range of services mean we have something for you.

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Data feeds

Power your website, app and platform with our most flexible data solution

Data feeds
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Data widgets

Easy to implement, configure and brand, our hosted widget based solution means you never need struggle to integrate feeds again.

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Data editorial

Our global data editorial teams can provide you with exclusive sports content not available anywhere else.

Editorial services

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