Adding detail to official programming

Opta are experienced at helping broadcasters maximise the quality of their high-profile rights, engaging and enthralling millions of viewers in the process.

180 - Sunderland have spent 21 days of this season's Premier League out of the drop-zone (a league-high 180/201 in bottom 3). Checkout. 1 hours ago

15 - Middlesbrough have had their woodwork hit more times than any other team so far in the @premierleague this season. Frame. 1 hours ago

68 - @SUFC_tweets (68 points) have already surpassed their league points total in 2015-16 (66) with 12 games to spa… twitter.com/i/web/status/8… 6 hours ago

9 - @MillwallFC have now kept nine successive clean sheets in all competitions for the first time since April 1926… twitter.com/i/web/status/8… 8 hours ago

15 - Newcastle United failed to score with their first 15 shots vs Brighton tonight, but have now netted two of their last three. Timing. 20 hours ago

9 - @drfc_official's John Marquis has now scored 9 goals in @EFL League Two in 2017, only @StevenageFC's Matt Godden (10) has more. Hotshots 20 hours ago

3 - @CAFCofficial's Ricky Holmes has scored his first hat-trick since December 21st 2012 (for Barnet v Burton Albio… twitter.com/i/web/status/8… 20 hours ago

18 - Conor Hourihane has now been involved in 18 goals in the @EFL Championship this season (7 goals, 11 assists).… twitter.com/i/web/status/8… 20 hours ago

8 - Adebayo Akinfenwa has now scored eight goals in his last 11 competitive appearances for @wwfcofficial. Unit. https://t.co/vB57A2oPlZ 20 hours ago

17 - Sam Jones was the 17th different player to score for @officialgtfc this season in League Two; no side has had more goalscorers. Variety 21 hours ago

Enhancing broadcast productions

Integration into the live broadcast environment

Opta have extensive experience of integrating bespoke data feeds and editorial services into live broadcast environments.  Opta can help add additional context to a match or the opinion of a broadcaster, as well as significantly enhance technical infrastructure by integrating:

  • Detailed data into live graphic production software
  • Metadata to create efficient video archiving processes and reduce editing times
  • Metadata for automated clip generation
  • Live editorial services to support the production process


Some of our data in action

BBC showing action areas for the Scotland v South Africa game using Opta data.

Opta player data is used to construct a head-to-head comparison

Sky Sport using Opta data to show average formation

Sky Sport using Opta data to show Everton's average formation against Man Utd

The Hego touchscreen can integrate detailed Opta performance data such as player touch and pass maps.