Adding detail to official programming

Opta are experienced at helping broadcasters maximise the quality of their high-profile rights, engaging and enthralling millions of viewers in the process.

1:40 - Robert Lewandowski has scored the second fastest ever goal at the Euros (1 min, 40 seconds). Rapid. #Euro2016 13 minutes ago

11 - #POR are unbeaten in their 11 competitive fixtures under Fernando Santos, winning 8 and drawing 3. Form. https://t.co/uJ1FaQUoty 1 hours ago

18 - Renato Sanches will become the youngest player to start a game at #Euro2016 (18y 316d) by facing #POL tonight. Whippersnapper. 1 hours ago

3 - #POL are unbeaten in their last three matches with #POR, winning one and drawing the other two. Position. 1 hours ago

68/13 - #ITA have conceded more fouls (68) and earned more yellow cards (13) than any other team at the Euro 2016 finals. Hard. 1 hours ago

4 - Half of the goals #BEL have scored at Euro 2016 have come on the counter attack. Riposte. 2 hours ago

3 - #FRA have scored more headed goals than any other team at Euro 2016. Tête. 2 hours ago

6 - Iceland have scored more goals from inside the box than any other team at Euro 2016. Core. 3 hours ago

24 - #ENG have had more shots blocked by opponents than any other side at Euro 2016. Blockade. 3 hours ago

1 - @Ibra_official first league season at each new club since 2001 : Ajax 🏆 Juventus 🏆 Inter 🏆 Barcelona 🏆 AC Milan 🏆 PSG 🏆 @ManUtdManUtd 3 hours ago

Enhancing broadcast productions

Integration into the live broadcast environment

Opta have extensive experience of integrating bespoke data feeds and editorial services into live broadcast environments.  Opta can help add additional context to a match or the opinion of a broadcaster, as well as significantly enhance technical infrastructure by integrating:

  • Detailed data into live graphic production software
  • Metadata to create efficient video archiving processes and reduce editing times
  • Metadata for automated clip generation
  • Live editorial services to support the production process


Some of our data in action

BBC showing action areas for the Scotland v South Africa game using Opta data.

Opta player data is used to construct a head-to-head comparison

Sky Sport using Opta data to show average formation

Sky Sport using Opta data to show Everton's average formation against Man Utd

The Hego touchscreen can integrate detailed Opta performance data such as player touch and pass maps.