Adding detail to official programming

Opta are experienced at helping broadcasters maximise the quality of their high-profile rights, engaging and enthralling millions of viewers in the process.

5 - There have been five red cards in the last eight PL games between Newcastle and Sunderland, though none in the last three. Restraint. 25 minutes ago

5 - Sunderland are unbeaten in their last five Premier League games against Newcastle (W3 D2), winning the last three in a row. Prowl. 35 minutes ago

1 - Austin's hat-trick was QPR's first in the Premier League since Bradley Allen scored one vs Everton in November 1993. Patience. 14 hours ago

9 - Charlie Austin has scored nine goals in nine Premier League appearances at Loftus Road. Allegro. 15 hours ago

178 - Real Madrid's total of 178 goals in 2014 (all comps) is a record in a single year by a La Liga side. Monstrous. 15 hours ago

0 - Everton were 1st team not to make any subs in a PL game this season. Last team to do it was Arsenal v Chelsea Dec 2013. Stick @Azza_M 16 hours ago

2013 - The last time a West Ham player scored a league hat-trick was Kevin Nolan v Reading in May 2013. Treble @neilbaro 16 hours ago

20 - Sunderland did not win any of their 20 league games at home against Liverpool between 1959 and 2002. Record. 16 hours ago

19 - Villa haven't won in the last 19 league home games v Man U. Only Sunderland (v Liverpool 20 games) have recorded a longer run. Barren 17 hours ago

570 - Luis Suárez needed 570 minutes of play to score his first La Liga goal for Barcelona. Relief http://t.co/LF9D9tBUzx 21 hours ago

Enhancing broadcast productions

Integration into the live broadcast environment

Opta have extensive experience of integrating bespoke data feeds and editorial services into live broadcast environments.  Opta can help add additional context to a match or the opinion of a broadcaster, as well as significantly enhance technical infrastructure by integrating:

  • Detailed data into live graphic production software
  • Metadata to create efficient video archiving processes and reduce editing times
  • Metadata for automated clip generation
  • Live editorial services to support the production process


Some of our data in action

BBC showing action areas for the Scotland v South Africa game using Opta data.

Opta player data is used to construct a head-to-head comparison

Sky Sport using Opta data to show average formation

Sky Sport using Opta data to show Everton's average formation against Man Utd

The Hego touchscreen can integrate detailed Opta performance data such as player touch and pass maps.