Engaging content across multiple platforms

Opta content can helps to extend the media lifecycle of a match, helping to create shareable social currency that can keep the interest high long after the whistle has blown.

6 - Diego Costa has scored six goals in his last seven Premier League apps after netting three in the previous 14 this season. Rejuvenated. 14 hours ago

8 - Wayne Rooney has scored or assisted as many Premier League goals in 6 games in 2016 as he had in 33 games in 2015 (8). Reboot. 14 hours ago

3 - Jesse Lingard has scored three goals from his last four shots on target in the Premier League. Flourishing. 14 hours ago

9 - Wayne Rooney has been involved in nine of Man Utd's last 11 league goals (five goals, four assists). Catalyst. 14 hours ago

5 - Five of the last seven Premier League meetings between Chelsea and Man Utd have been 0-0 at half time. Expected. 15 hours ago

1 - Chelsea have had exactly one shot on target in the first half of each of their four PL home games under Hiddink this season. Restrained. 15 hours ago

6 - Chelsea are unbeaten in their last six Premier League games against Manchester United (W3 D3). Edge. 16 hours ago

1 - Man Utd have won just one of their last 13 Premier League trips to Stamford Bridge (W1 D4 L8). Blue. 16 hours ago

12 - Petr Cech has kept more clean sheets than any other keeper in the Premier League this season. Bold. 16 hours ago

1 - Arsenal have lost just one of their 61 PL away games in which they've led by 2+ goals at half-time (vs Villa in Dec 1998). Rarity. 17 hours ago

Driving audience growth

Enhancing fan engagement

Opta can drive fan engagement within the first and second screen environment. Opta are experienced at syndicating official data to provide engaging digital offerings and enhancing content for broadcasts.

When collected live and in detail, data can help enhance the story of a match. It can drive preview material ahead of the game, engage live audiences with unique insights, supporting talent and commentators with their opinions.

Throughout a match Opta help create shareable social currency that consumers use in discussions.

Understanding the changing nature of sports fans

Opta also understand that the way sports fans watch a sport is changing and that live consumption across multiple platforms is now commonplace. Recent research by MRM London suggests that over 33% of fans use a second screen during their consumption of sport.

Done well, a second screen proposition can add life and longevity to the discussion around a match. This all helps extend the life cycle of a match and the engagement in the league, creating talking points that can last long after the final whistle has blown.

Some examples of our data being used by governing bodies

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta Match Stas for LigaBBVA

Opta Player Stats

ERC Standings using an Opta Widget

Premiership Rugby Formation

Premiership Rugby Match Centre