Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

1 - Zinedine Zidane has become the first French manager to win the @ChampionsLeague. Pantheon. #uclfinal https://t.co/0cUT6Q7o5b 4 hours ago

11 - Real Madrid have now won the European Cup/Champions League 11 times, four more than any other team. Legs. 4 hours ago

0 - Real Madrid lost their only previous CL shootout (vs Bayern in 2012), while Atletico have won both of theirs. Lottery. 4 hours ago

2014 - The only previous Champions League final that went to extra-time but not penalties was Real v Atletico in 2014. Repeat? 5 hours ago

1 - Yannick Carrasco is the first Belgian player to score in a European Cup/Champions League final. Timely. #uclfinal 5 hours ago

2 - Antoine Griezmann has missed two of his four penalty kicks this season, both against Keylor Navas. Pressure. #uclfinal 5 hours ago

1 - Antoine Griezmann is the first player to miss a penalty in the #UCLfinal since Arjen Robben in 2012. Blooper. 5 hours ago

1 – @SergioRamos is the first defender to score in two @ChampionsLeague finals. Asset. 6 hours ago

4 - Cristiano Ronaldo has never scored in four previous Champions League games at the San Siro. Challenge. 7 hours ago

6 - Kevin De Bruyne has been involved in six of Belgium's last 12 international goals (4 goals, 2 assists). Star. 9 hours ago

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

Premiership Rugby Formations

ECB Cricket Live App

ECB Cricket Live App - 

ECB Cricket Live App --