Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

14 - Burnley have not kept a clean sheet in any of their last 14 Premier League away games. Expected. 2 minutes ago

3 - Three of Schneiderlin's last four PL goals have come from set-pieces. Pinched. 7 minutes ago

647 - Leonardo Ulloa has scored his first PL goal in 647 minutes; last scoring on Boxing Day 2014. Crucial. 12 minutes ago

3 - Everton have failed to score with more penalties in the Premier League this season than any other team (3). Nerves. 15 minutes ago

6 – No player has provided more assists from set pieces in the PL this term than Chris Brunt (6) – level with Cesc Fabregas. Delivery. 25 minutes ago

7 - The home side has won the last seven competitive meetings between Leicester City and Swansea City. Comforts. 1 hours ago

4 - Four of the last five PL meetings between Stoke City and Southampton have ended in a draw. Stalemate. 1 hours ago

10 - West Brom conceded seven goals in Tony Pulis’ first nine PL games in charge but have conceded 10 in the last three. Flood. 1 hours ago

10 - Everton have won more points in their last four Premier League games (10) than they had in their previous 12 (7). Upturn. 1 hours ago

8 - Benik Afobe has now scored eight goals in 10 games at Molineux for @OfficialWolves. Crucial. 2 hours ago

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

ERC Standings

Premiership Rugby Formations

Premiership Rugby Match Centre

ECB Cricket Live App

ECB Cricket Live App - 

ECB Cricket Live App --