Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

4 - Villarreal have been eliminated from each of their four major European semi-finals. Goodbye. 2 hours ago

3 - Liverpool are the third English team to reach a Europa League final, following Fulham in 2010 and Chelsea in 2013. Hello. 2 hours ago

4 - Daniel Sturridge has scored in four of his last five appearances for Liverpool at Anfield in all competitions (four goals). Homely. 3 hours ago

12 - Villarreal are unbeaten in 12 European games (W9 D3), keeping seven clean sheets in that time. Force. 5 hours ago

7 - Liverpool have won their last seven home second leg ties in European semi-finals, conceding just one goal in that time. Omens. 5 hours ago

29 - Arsenal have shipped a league-high 29.4% of their goals from outside the box in the PL this season, Spurs a league-low 3.6%. Range. 10 hours ago

3 – Real v Atletico will be the 3rd time the CL final has been played twice, after Liverpool v Milan and Barcelona v Man Utd. Rivals. 4 May

10 - Real Madrid have kept a clean sheet for the 10th time this CL season, equalling the CL record set by Arsenal in 2005-06. Wall. 4 May

3 – Real Madrid’s progression means three of the last four Champions League finals have been between teams from the same nation. Familiar. 4 May

16 - Cristiano Ronaldo has scored twice as many goals (16) as Man City's starting XI (8) in the Champions League this season. Lethal. 4 May

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

Premiership Rugby Formations

ECB Cricket Live App

ECB Cricket Live App - 

ECB Cricket Live App --