Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

10 - Ronaldo has now scored in 10 successive matches; he has never recorded a run of 11. Bravo 24 minutes ago

85 - Iker Casillas has won more games than any other player in the Champions League history (Xavi Hernandez, 84). Clásico. 35 minutes ago

2 - Arsenal's two goals vs Anderlecht were the final two shots of the game. Brinksmanship. 1 hours ago

5 - Five of Arsenal's last six Champions League away wins have been by a single goal. Squeak. 1 hours ago

3 - Tonight is the first time in their history that Liverpool have lost a European home game by a three goal margin. Humbled. 1 hours ago

1 - Arsenal have now kept only clean sheet in their last 10 games in all competitions. Repetitive. 1 hours ago

19 - Mario Mandzukic has now scored 19 goals in 23 Champions League appearances. Menace. 1 hours ago

0 - There were no shots on target from either team in the first half of Anderlecht vs Arsenal. Underwhelming. 2 hours ago

3 - This is the first time Liverpool have conceded 3 goals before half-time in the CL since the 2005 final. Istanbul. 2 hours ago

4 - The first 30 minutes of Champions League football tonight brought four goals, compared to 12 in the first half hour on Tuesday. Paced. 2 hours ago

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

ERC Standings

Premiership Rugby Formations

Premiership Rugby Match Centre