Creating new revenue streams
Establishing new sponsorship categories
Opta can help to establish new sponsorship categories with data.
Right holders can capitalise on the growing interest of fans in
data, delivering new sponsorship, advertising or betting revenues
from official data.
Enhanced inventory across all platforms
Opta have experience of bringing together official data rights
with global and localised sponsors. Creating opportunities to
become the Official Sports Data Technology Partner, Official Player
Performance Sponsor or Official Media Data Partner are areas of
opportunity that Opta has experience in. This all contributes to
incremental revenues for rights holders.
How Opta data has been used
Investec Player Profiles created from Opta data
The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.
Investec Bowling Heat Maps
Squawka Performance v Time
A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide.
MLS Match Centre Chalkboard
MLS Leaders according to Opta data
Opta assisted Castrol with content for their social media output, including their Facebook page
Nike used Opta data on the Take Control Homepage
LigaBBVA rankings produced using Opta data
Premiership Rugby Formations
Premiership Rugby Match Centre