Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

5 - Southampton's Fraser Forster has kept a clean sheet in all five PL appearances he's made since returning from injury. Firmware. 8 hours ago

5 - Joel Robles has kept a clean sheet in his last five Premier League games for Everton. Catlike. 8 hours ago

5 - Callum Wilson is still Bournemouth’s top scorer in the PL this season (5), yet hasn’t played since the end of September. Legacy. 8 hours ago

VACANCY: Data scientist position working with OptaPro. bit.ly/1LkD2ch. Opportunity. 12 hours ago

37 – Jason Puncheon has fired in the most shots (inc. blocked) without scoring in the Premier League this season (37). Loose. 13 hours ago

51.4% - Fraser Forster’s clean sheet percentage is the best of any goalkeeper with 30 or more Premier League appearances (51.4%). Barrier. 11 Feb

21 - Leicester have made just 21 changes to their starting line-up in Premier League matches this term; the fewest in the division. Settled. 11 Feb

4 - This will be WBA's fourth shootout in the past three seasons (W2 L1). Only Carlisle have been involved in more that time (5). Drama. 10 Feb

2008 - Darren Fletcher has scored his first FA Cup goal since his brace against Arsenal in February 2008. Gap. 10 Feb

7 - Peterborough have now scored in seven consecutive home games in the FA Cup, netting at least twice in each of the previous six. Comfort. 10 Feb

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

Premiership Rugby Formations

ECB Cricket Live App

ECB Cricket Live App - 

ECB Cricket Live App --