Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

12 - Since his Champions League debut, Neymar has provided more assists (12) than any other player in the competiti… twitter.com/i/web/status/7… 7 hours ago

10 - Coventry have failed to win their opening 10 games in a league season for the first time since the 1919-20 campaign. Ceasefire. 7 hours ago

69% - Alexis Sanchez has had a hand in 11 of Arsenal's last 16 Champions League goals (4 goals, 7 assists). Talisma… twitter.com/i/web/status/7… 8 hours ago

3 - Moussa Dembele is only the third Celtic player to score a brace in the Champions League & first since Kenny Miller in Oct 2006. Hotshot. 9 hours ago

100 - @PSV have now scored 100 goals in the @ChampionsLeague. Century. https://t.co/UFOu2I1Ku4 9 hours ago

1 - Raheem Sterling is the first English player to score a goal and an own goal in the same Champions League game. Involved. 9 hours ago

7 - Raheem Sterling has been directly involved in seven goals in his last five Champions League starts (four goals, three assists). Trusted. 9 hours ago

13 - T Walcott has scored his 13th CL goal - only Thierry Henry (35) and Robin van Persie (18) have scored more for Arsenal. Superstition. 9 hours ago

4 - Fernandinho has been directly involved in Man City’s last four away goals in the Champions League (two scored & two assisted). Response. 9 hours ago

6 - Since the start of last season, only Neymar (8) has more Champions League assists than Alexis Sanchez. Dished. 9 hours ago

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

Premiership Rugby Formations

ECB Cricket Live App

ECB Cricket Live App - 

ECB Cricket Live App --