Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

3 - The three teams to beat Liverpool in a competitive penalty shootout are Wimbledon, Northampton Town and Besiktas. Array. 9 hours ago

35 - Since joining Southampton in 2009/10, Rickie Lambert has scored all 35 penalties in club football. Expert. 9 hours ago

9 - Liverpool have won nine of their last 10 penalty shootouts. Precision. 9 hours ago

7 - @dembabafoot has been involved in seven of the 12 goals Besiktas scored in the Europa League this season. Master. 9 hours ago

1992/93 - The last season to see no English club reach a European quarter-final. Possibility? @rob_goodman @itvfootball @BBCFtbl 9 hours ago

5 - Fiorentina have kept five clean sheets in five home meetings with English sides, winning four (all 2-0) and drawing one. Machine. 10 hours ago

1 - Inter have beaten Celtic for the first time in European history, having drawn three and lost one of four games before today. Buoyed. 10 hours ago

5 - Mohamed Salah's five goals in major European competitions have all come against English sides (3 v Chelsea, 2 v Spurs). Scourge. 10 hours ago

2 - Fiorentina have scored two goals from four shots on target over both legs against Tottenham; Spurs have scored one from eight. Margins. 10 hours ago

4 - Liverpool have won their last four matches against Turkish opposition, scoring 12 and conceding just one in those games. Delight. 12 hours ago

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

ERC Standings

Premiership Rugby Formations

Premiership Rugby Match Centre

ECB Cricket Live App

ECB Cricket Live App - 

ECB Cricket Live App --