Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

11 - Jamie Vardy holds the record for scoring in the most consecutive Premier League games (11 between Aug and Nov…… 17 hours ago

99 - Hull have had fewer touches in the opposition box this season than any other Premier League team (99). Problems. 21 hours ago

13 - Jose Mourinho has lost 13 of his last 27 league games as a manager. His previous 13 defeats came over a span o…… 24 Oct

Check out Goal's Premier League Team of the Week, powered by Opta data! 24 Oct

17 - Theo Walcott has fired in more shots on target than any other player in the Premier League this season. Spark 23 Oct

4 - All four of Man Utd's heaviest PL defeats have come in October. Red. 23 Oct

14 - Only in 2014/15 (13) have Man Utd collected fewer points after their first 9 PL games of a season than this campaign(14). Woe. 23 Oct

4-0 - This is Mourinho’s heaviest PL defeat. Only against Barcelona in 2010 did he lose by a greater margin in all…… 23 Oct

4 - This is only the 2nd time in a PL game that Mourinho has seen his side concede four or more goals (5-3 v Spurs in Jan 2015). Humbled. 23 Oct

4 - Eden Hazard has now equaled his Premier League goal tally from last season. Reinvigorated. 23 Oct

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

Premiership Rugby Formations

ECB Cricket Live App

ECB Cricket Live App - 

ECB Cricket Live App --