Assisting with campaign activation

Brands and sponsors looking to align their brand with sport use Opta data to create engaging and innovative multimedia campaigns.

33 - Michy Batshuayi had a hand in 33 goals (all comps) last term (23 goals, 10 assists); 18 more than any other Marseille player. Coveted. 1 hours ago

0 - Hugo Lloris has not faced a single shot on target from open play at the EURO 2016. Chilled. https://t.co/fA2sBkQQ6O 23 hours ago

15 - Sadio Mane scored more goals in all competitions than any other Southampton player last season (15). Poached. 28 Jun

3 - Roy Hodgson won just three of his 11 games in charge of #ENG at the World Cup & Euro Finals combined (W3 D5 L3). Resignation. 27 Jun

% - Best England managers by win ratio: Capello: 66.7% Ramsey: 61.1% Hoddle: 60.7% Greenwood: 60% Eriksson: 59.7% Hodgson: 58.9% Departed. 27 Jun

56 - Despite attempting 56 shots more than their opponents at #Euro2016(82-26), #ENG scored as many goals as they conceded (4). Misery. 27 Jun

2 - #ENG have progressed in just 2 of their last 10 knockout ties at major finals tournaments (Denmark – WC 2002, Ecuador – WC 2006). Frozen 27 Jun

3 - #ENG have won the last three international matches that they have been losing at half-time. Team-talk. 27 Jun

2007 - #ENG have conceded 2 goals in the opening 18 mins of a match for the first time since Nov 2007 (England 2-3 Croatia). Wally #Euro2016 27 Jun

263 - It took #ISL striker Kolbeinn Sigthorsson 263 minutes to hit his first shot on target at #EURO2016, but he scored with it. Stunned. 27 Jun

Brands & sponsors

For brands seeking to associate themselves with sport, Opta is the ideal partner.

We are skilled at interrogating our databases to find the information that is insightful, interesting and relevant.  This can be used across all media of all types and is ideal for generating the kind of PR buzz that only sport can create.

Whether your brand is about performance, intelligence or excitement, we have the ability to draw out the information that can help align your brand to the biggest sports on earth.

Engaging sports fans

Whatever the level of involvement your brand is looking for, or whether you are looking to further leverage an existing sponsorship, Opta's unique insight can help.

Campaign activation