An intuitive betting query engine

A data-driven tool for football punters, allowing for complex betting related queries of the Opta football database.

8 - Italy have conceded just eight goals in their last 12 international matches. Robust. 2 hours ago

4 - England have faced Italy 4 times previously in Turin (W1 L3). The solitary win came in their first game there in May 1948 (4-0). History 4 hours ago

6 - England are unbeaten in six friendly internationals since a 0-1 loss at home to Germany in November 2013 (W4 D2). Lions. 5 hours ago

12 - Harry Kane has scored 12 goals in his last 12 appearances for Tottenham Hotspur and England combined. Able. 30 Mar

47 - @WayneRooney needs only two more goals for @england to reach Bobby Charlton's record of 49 goals. Close. http://t.co/D5Gcfy1vuA 30 Mar

1 - The Republic of Ireland have conceded exactly once in five of their last six games. Setback. 29 Mar

1 - Martin O’Neill has lost just one of his previous six internationals in charge of the Republic of Ireland (W4 D1). Guidance. 29 Mar

6 - Scotland have scored six goals in an international for the first time since September 2006 (v Faroe Islands). Hit. 29 Mar

5 - Only Danny Welbeck (6) has more scored goals in Euro 2016 qualifiers than Northern Ireland's Kyle Lafferty. Flurry. 29 Mar

4 - Kyle Lafferty has scored in four of his five appearances in qualifying so far. Update. 29 Mar

Opta Trends

Data-driven trends tool

Opta Trends is a data driven tool for football punters.  With it, punters can query a database of historical team fixtures, stats and prices to identify trends that may support a decision to back a team in its next match.

Opta Trends was adapted and is enhanced from Bet Smart Media's existing version of the product that focuses on American Football.

Simple or complex queries

With Opta Trends, punters can quickly see how their favourite football team has performed historically against opponents using criteria specified by the user.  Queries can range from the simple ("How do Chelsea perform when playing at home") to the more complex ("How do Arsenal perform with a price of more than 2.25 versus an opponent that won their last game by 2 goals").  

The easy to use interface lets punters ask questions and test theories in an interactive way.

Betting focused & easy to use

With a betting focus, Opta Trends not only delivers the teams W-D-L results for each punter query but goes one step further and calculates the profitability of backing a team using actual historical prices.  Additionally, profitability is measured and reported for betting Over/Uner 2.5 goals.

Another compelling feature allows users to save a list of profitable trends they uncover and receive automatic alerts whenever teams have an upcoming match where the trend is active.  This eliminates the need for complicated spreadsheets or manual calculations, and makes it easy for even the most casual punters to capitalise on historically profitable betting opportunities.