The world's leading sports data provider

Our mission is to create a global standard for live sports data. We believe that Opta data enhances and illuminates every area of sport, from live broadcasts and online coverage to professional performance analysis.

49 - Huddersfield will be the 49th different team to play in the PL and will be in the top-flight for the first tim… twitter.com/i/web/status/8… 3 hours ago

1 - Huddersfield are the 1st team in @EFL history to be promoted having conceded more goals than they’ve scored in the league campaign. Up. 3 hours ago

2 - Huddersfield are only the second @EFL club to be promoted via the play-offs in all three divisions (also Blackpool). Experts. 3 hours ago

3 - Reading have lost three of their last five penalty shootouts in all competitions. Nervy. 3 hours ago

5 - Huddersfield have won all five of their previous penalty shootouts in the play-offs - no other team has won more than one. Experience. 3 hours ago

1 - This is the first second tier play-off final to finish 0-0. Drab. 3 hours ago

2 - Huddersfield have won both of their previous playoff finals that went to extra-time, while Reading have lost both of theirs. Edge. 4 hours ago

3 - Huddersfield have been promoted from 3 of their 4 play-off finals, winning promotion in 1995, 2004 and 2012. Impressive. 7 hours ago

18 - The previous three play-off finals involving Reading have seen a total of 18 goals scored (an average of six per game). Bonanza. 7 hours ago

3 - Reading have lost in each of their previous three play-off final appearances, while only Sheffield United have lost more (4). Hurdle. 8 hours ago

About Opta

High definition live sports data

Part of Perform Content, a division of Perform Group, Opta is the world's leading live, detailed sports data provider.

We collect, package, analyse and distribute more live data, in more detail, than anyone else.

The level of detail we collect brings an added dimension to the world of sport.  It allows for more innovative broadcast coverage, more engaging online and print reporting and more intelligent professional analysis.

More live data than anyone else

This high definition data is collected and analysed live by Opta.  It is databased and supplied within seconds of the action happening on the pitch.  This means it can be used to create an ongoing narrative as the drama unfolds.  

As the live data goes into our databases, it adds to the most comprehensive archive of sports data on the planet.

Our skilled editorial teams across the world use this archive to create a level of content that is unmatched in its authenticity and credibility.  The biggest and best brands in the world of sport rely on it to power their coverage across a range of platforms.

800 customers, 40 countries, one global standard

Opta is built on a consistent and reliable approach across our global data collection operation.  All of our data is collected to the same standard, using the same software and to the same definitions.

Our customers, and sports fans across the world can be confident in Opta data.  Players and teams are compared using the same global standard, and it is this passion for consistency that has ensured that Opta has become the byword for credibility in the world of sports data.

Some of our work

 

Who we work with