Unrivalled sport expertise

Mining the Opta databases to pull out the best contextual insights.

2 - Diego Costa (12) is the top scorer in 2014 with no assists, James Milner (7) has the most assists without scoring. Answer. 20 hours ago

2 - Which player has scored the most PL goals in 2014 without a single assist, and who has made the most assists without scoring? Quiz. 20 hours ago

5 - Wycombe have come come from behind to win five league matches this season, more than any other side in the top four tiers. Belief. 22 hours ago

8 - The lowest a top-tier team has finished after being 1st at Xmas is 8th (Sunderland 1936-37, Liverpool 1949-50 & Man Utd 1971-72). Slump. 23 hours ago

2 - Only two sides (WBA in 2004 and Sunderland in 2013) have been bottom of the Premier League at Christmas & not gone down. Treacle. 23 hours ago

14 - All 14 of Queens Park Rangers’ points in the Premier League this season have come at Loftus Road. Hoopla. 23 hours ago

11 - Man City's substitutes have had a hand in 11 goals this season in the PL (five goals, six assists) – more than any other club. Super. 23 hours ago

3 - Best MLS mins-per-goal rates between 2012 & 2014 (10+ goals): 1) B Wright-Phillips 103.9 2) A Saborio 132.0 3) R Keane 138.2 Leaders. 18 Dec

27 - There were more penalties scored in Worcester v Scunthorpe than in any other shootout in the history of the FA Cup proper. Magical. 17 Dec

14 - Scunthorpe are only the third team from the top four tiers of English football to score 14 penalties in a single shootout. Madness. 17 Dec

Editorial

Finding beauty in the detail

We believe that getting the data into the database is just the start.  The story is told when that data is given context and turned into an enduring narrative.  

We've built our reputation on understanding this context.  Not only do we know who scored the goals, the tries and the runs, we know when they were scored and how.  And most importantly we know what this means in the match, the season and the history of the sport.

An unrivalled team of experts

Our editorial staff have access to a suite of proprietary query tools, allowing us direct and instant access to all of the information that can make the difference between good and great coverage.

We supply our clients with editorial services in a number of different ways.  This can range from pre-prepared reports or Opta Facts to a stats hotline or live chat facility.

Pre-game, during the match or after the final whistle

Our database updates in real-time.  As soon as the data is collected it can be accessed by our editorial team.  This means that we can provide services to media, broadcast and betting clients before a game, after the final whistle or as the action is unfolding.

We'll alert customers as a big milestone is about to be reached, and let them know what the latest incident means in the bigger picture.  We'll help broadcasters better inform their viewers, or give bookmakers the best stats to help encourage betting activity on their website.

Some of our editorial services in action

Opta rugby league data and editorial is used in the Carnegie Challenge Cup Final programme.

Some football match stats used by ESPN on a Premier League broadcast.

SkyBet use some Opta stats on an email marketing promotion in the run up to a big game.

The official England sticker album uses Opta data for player profiles.

Castrol Football uses Opta based stats to power its Twitter account.

France Football magazine use Opta content for a comparison piece between Cristiano Ronaldo and Lionel Messi.

Sport magazine use some Opta tennis data in a piece on Andy Murray.