Unrivalled sport expertise

Mining the Opta databases to pull out the best contextual insights.

2010 - On this day in 2010 @DFB_Team_EN celebrated a 4-1 win against @England. Historic. #ENGGER @OptaJoe https://t.co/jns4B2w3Qi 27 Jun

4 - Saul Ñiguez has scored more goals than any other player in 2017 European Under-21 Championship (4 goals from 4… twitter.com/i/web/status/8… 27 Jun

38 – The @DFB_Team_EN U21 had more than twice as many shots (38 – 17) as the #YoungLions (@England). Deserved.… twitter.com/i/web/status/8… 19 hours ago

5 - Scott Parker is the only player to play for 5 London clubs in the Premier League (Charlton, Chelsea, West Ham,… twitter.com/i/web/status/8… 15 hours ago

45 - Swindon Town conceded 45 home goals in the 1993-94 season, the most in a single @premierleague campaign. Brimf… twitter.com/i/web/status/8… 17 hours ago

46 - The lowest number of goals scored by a team who were promoted to the top-flight is 46, by Notts County in 1923. Conservative. 27 Jun

86 - Tottenham won 86 points in the 2016-17 Premier League - their best-ever return in the competition. Surge. 27 Jun

47 - Jens Lehmann holds the record for longest unbeaten start to a @premierleague career, not losing any of his fir… twitter.com/i/web/status/8… 26 Jun

4 - Frank de Boer is the only manager in Eredivisie history to win four consecutive titles, doing so in his first f… twitter.com/i/web/status/8… 26 Jun

91 – Since the start of the 2013/14 season, Alexandre Lacazette has scored more goals in Ligue 1 than any other pla… twitter.com/i/web/status/8… 26 Jun

Editorial

Finding beauty in the detail

We believe that getting the data into the database is just the start.  The story is told when that data is given context and turned into an enduring narrative.  

We've built our reputation on understanding this context.  Not only do we know who scored the goals, the tries and the runs, we know when they were scored and how.  And most importantly we know what this means in the match, the season and the history of the sport.

An unrivalled team of experts

Our editorial staff have access to a suite of proprietary query tools, allowing us direct and instant access to all of the information that can make the difference between good and great coverage.

We supply our clients with editorial services in a number of different ways.  This can range from pre-prepared reports or Opta Facts to a stats hotline or live chat facility.

Pre-game, during the match or after the final whistle

Our database updates in real-time.  As soon as the data is collected it can be accessed by our editorial team.  This means that we can provide services to media, broadcast and betting clients before a game, after the final whistle or as the action is unfolding.

We'll alert customers as a big milestone is about to be reached, and let them know what the latest incident means in the bigger picture.  We'll help broadcasters better inform their viewers, or give bookmakers the best stats to help encourage betting activity on their website.

Some of our editorial services in action

Opta rugby league data and editorial is used in the Carnegie Challenge Cup Final programme.

Some football match stats used by ESPN on a Premier League broadcast.

SkyBet use some Opta stats on an email marketing promotion in the run up to a big game.

The official England sticker album uses Opta data for player profiles.

Castrol Football uses Opta based stats to power its Twitter account.

France Football magazine use Opta content for a comparison piece between Cristiano Ronaldo and Lionel Messi.

Sport magazine use some Opta tennis data in a piece on Andy Murray.

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