Predictive modelling and analysis

Opta's uniquely detailed data allows an incredibly high level of analysis. Our team of in-house statisticians are mining this data to create the best predictive and analytical models and algorithms.

2 - Against Chelsea, Mark Noble assisted two goals in a competitive game for West Ham for the first time since Febr…… 9 hours ago

1 - @OptaJoe is also on Facebook and you can follow our updates here: Options. 10 hours ago

19 - Southampton have allowed their opponents a league-low 19 shots on target in the Premier League this season. Tight. 12 hours ago

1976 - Hull have never reached the League Cup semi-finals, while Newcastle haven't reached the last 4 of the competition since 1976. Chance. 26 Oct

3 - Arsenal have lost their last three League Cup home games against fellow Premier League sides. Rut. 26 Oct

4 - West Ham won 4-0 the last time they faced Manchester United in the League Cup (November 2010). Rematch. 26 Oct

0 - Manchester City failed to have a shot on target in a game for the first time since April 2012 (vs Arsenal in the Premier League). Shy. 26 Oct

6 - Pep Guardiola has gone six games without a win for the first time in his managerial career. Slump. 26 Oct

2 - Chelsea have failed to reach the League Cup quarter-final in consecutive seasons for the first time since 2000-01. Short. 26 Oct

47 - Only Wayne Rooney (58) has been involved in more goals for Man Utd than Juan Mata (29 goals, 18 assists) since his debut. Influence. 26 Oct


The next frontier in sports data

Analytics represents the next frontier in the sports data industry, and Opta is at the forefront of it.

Our uniquely wide-ranging and consistent database means that it represents the gold standard for any sports analyst who requires accuracy and forensic levels of detail.

We have developed a suite of analytical products and services that help our clients in professional sport fine-tune their performance, proficiently scout their opponents and effectively recruit new talent.

Predictive analytics & data modelling

In the betting and gaming space, analytics is being increasingly harnessed to create the models that are so important to running a thriving sportsbook.

Opta's in-house team of statisticians are always looking to how an edge can be gained in competitive environments such as these.  We incorporate data management, complex mathematics and an accessible presentation style to deliver a competitive advantage to our customers.

We have also partnered with the cream of the sports analytics industry to integrate market-leading feeds into systems that are already well used and highly regarded. 

Our analytics in action

Investec use Opta data and analytical insight to product a runs predictor application as part of their England cricket sponsorship.

A cricket wagon wheel graphic, created using Opta data for BBC Sport.

The Guardian Chalkboards

Opta data is used to create player profiles for Rugby and show their key attributes